Tuesday, July 20, 2010

Hi all, im setting up a questionnaire to test consumers behavior towards recycled products.?

Im using socio-demographic, attitude,beliefs(cognitive), feelings(affective) variable to capture the individual influences affecting the purchase decision of recycled products in general. For External influences i have group influences as a variable. Can anyone suggest me on what i could ask the respondents to capture the economic, technology and eco labelling factors that influence their buying behavior towards recyled products? I would also highly appreciate other suggestions on external influences that i could use for my research. thank you, gigi

Hi all, im setting up a questionnaire to test consumers behavior towards recycled products.?
the easiest way, as i see it, is to ask matrix question.


for example:





On a scale from 1 to 7 (or some other kind of odd numbered scale) how strongly do you agree with the following statements in regards to products produced from recycled materials:


%26gt; price is important factor for my decision to buy recycled products


%26gt; convenience is important ...


%26gt; eco label ..


%26gt; etc.
Reply:Price
Reply:Do you think it's easy to recycle by changing the way of life you were in the past?





I wanna ask this question is I tried to persuade people around me to recycle. I'm willing to offer them a lunch box, rather than take away lunch with plastic bags. I did it, but I failed. After ONLY 1 DAY they use the lunch box, they rejected it. They said it's hard, with plastic bags they can throw the left-over food inside the plastic bags in case they didn't finish it. So they returned the lunch box to me. It's a sad news...

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